FIGS - MASS

Teaming up with FIGS we produced a social and stills campaign for the launch of their new Fashion collection. The task was to show their products in a way which would be impossible with traditional mediums, in animation we played with zero gravity & dynamic movement to bring them to life & to capture the audiences attention.

Design & Production: DissEmbargo
Client:
FIGS

Figs Fashion

Shirt colours and styles represented with hard shadows and organic motion. Figs represent multicolour use as a strong part of the brand identity

Figs Features

Leaning into both the material properties and garment features

The Shoe

We also explored a world for a Figs collaboration with New Balance, merging a scientific design language with product presentation

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